The Project ‘ICDL Smart Learning’ is the Winner in the Marketing & Public Relations Category
At the ECDL Foundation Forum 2012, held in Oslo, Norway, the entry submitted by the National Operator for South Korea, ICDL Korea (KPC) was voted to be an outstanding example of best practice in the Marketing & Public Relations category.
ECDL Foundation, the certifying authority for the world’s leading international computer skills certification programme, ECDL / ICDL, established the Best Practice Awards to acknowledge and credit initiatives and projects that are considered as exceptional examples of the implementation of ECDL Foundation programmes that help to raise levels of digital literacy, and promote ECDL / ICDL in local markets.
The Marketing & Public Relations category recognises excellence in initiatives aimed at raising the profile of ECDL Foundation’s certification programmes. This new Best Practice Awards category credits promotional activities such as social media strategies, innovative sales campaigns, and advertising initiatives in print and other media.
The 2012 winner in the Marketing & Public Relations category was ICDL Korea for an initiative that detailed how a successful partnership with a leading national telecoms company enabled the development and delivery of ICDL mobile learning solutions for a variety of smartphone platforms
This year, the ECDL Foundation Best Practice Awards ceremony was attended by ICT professionals and digital literacy policy shapers, representing national computer societies and international organisations in 148 countries around the world.
The runner-up in this category was ICDL South Africa.
There are three other categories for the ECDL Foundation Best Practice Awards, and this year’s winners in these categories are:
Corporate/Private – ECDL Switzerland, Government/Public – ICDL Colombia, Social Inclusion – ICDL Jordan..
